Systematic Trademark Protection: How We Built a Comprehensive Protection System for an International Cosmetics Brand

Systematic Trademark Protection: How We Built a Comprehensive Protection System for an International Cosmetics Brand

User pain points:A European cosmetics brand faced serious trademark infringement and product counterfeiting issues in th

Case Introduction

User pain points:
A European cosmetics brand faced serious trademark infringement and product counterfeiting issues in the Chinese market and needed to establish a systematic intellectual property protection mechanism.

Solutions:
We assisted the client in establishing an end-to-end protection system from trademark registration and monitoring to enforcement, combating infringement through a combination of administrative and judicial approaches.

Results:
Handled over 200 infringement cases within one year, reducing market infringement rate by 85%, effectively protecting brand value.